Social Media Specialist at Bolt Threads
Los Angeles, CA, US

At Eighteen B, a wholly owned subsidiary of Bolt Threads, we are on a mission to change the skincare industry one ingredient at a time. Inspired by nature, devoted to science, committed to sustainability, Eighteen B is scientifically designed skincare for the confident skincare explorer.

Through rigorous scientific research and transparency, we develop innovative, safe, effective, cruelty-free skincare products unlike anything else on the market. We are a venture-backed, idea-driven company, led by world-class scientific and product development talent, as well as experienced executives from the skincare and beauty industries.

We are looking for...

A Temporary + Part Time (in 2019) to Permanent (in 2020) Social Media Specialist who will be responsible for helping us build and grow a best-in-class social media presence across multiple platforms to drive brand awareness and engagement. This role reports to the Head of Brand and will be working cross-functionally within the Brand Marketing Team to ensure delivery of a cohesive brand story.

The Work

This role requires skill in the areas of strategy development, customer acquisition (and conversion) data analytics, drawing meaningful insights as well as tactical execution with a bias for action and passion for growth.

  • Drive social media strategy, engagement + performance, optimizing for brand engagement
    • Ideate and execute creative + engaging social media campaigns + content to build brand awareness, support product launches as well as brand + cultural story moments; ensuring social media activity is appropriately integrated and amplified across all marketing channels
    • Create and manage social media content calendar
    • Work with (and brief) creative and external partners to produce campaign and evergreen content optimized and relevant for social while ensuring brand look + feel + voice is consistent
    • Develop content (digital graphics + photography) as needed
    • Responsible for community management, writing and scheduling posts with a minimum cadence of 1x post / day across platforms
    • Identify new content creators from our community and partner with influencer marketing team on development and maintenance of relationships
  • Set and manage KPI’s for social and influencer marketing and develop consistent, actionable reporting and insights leveraging the appropriate analytic tools to optimize performance
  • Partner with growth and retail channel partners to find synergies and help support x channel growth
  • Stay on top of and inform team of social media trends, best practices, platform changes and developments

To be successful...

You will be an inspirational storyteller with fresh ideas; a team player who is action-oriented and flexible to the needs of the business.  

And you bring...

  • Knowledge + passion around beauty, skin health, digital and social media with 2-3 years experience working with an e-commerce / DTC business
  • The ability to translate ideas and concepts into brand-building initiatives to drive awareness and engagement
  • Basic photo editing skills: Photoshop, Final Cut/iMovie, other Adobe Suite products
  • Strong communication + writing skills with great attention to detail
  • A willingness to be “hands-on” from planning to execution
  • Adept at project management with solid time management skills
  • Ability to balance creative and data-driven thinking
  • Comfortable with G-Suite, especially Google Sheets, Calendar, Slides